Events Organization and Management
حصالة المجتمع
THE BRIEF
In collaboration with ADNOC Group, we were entrusted with the full concept development, production, and execution of the (حصالة المجتمع) — an initiative designed to support the planting of 100,000 palm trees in Gaza. Our team managed all aspects of the activation, from creative setup to guest engagement and onsite coordination.
The Results
The Results
The initiative received widespread public participation and emotional resonance, reinforcing the values of giving and unity during the holy month of Ramadan. Our execution brought the concept to life in a thoughtful, impactful way — turning a symbolic gesture into a meaningful community experience.